March 9th, 2007

Gratitude for customer complaints and a gift for you

Turns out the service we used to deliver our email had some MAJOR problems over the past couple of weeks and I’ve just been informed that they are resolved.

Woohoo!

We are coming up with a strategy to make sure that NEVER happens again.

As you can imagine, I’ve been a little bit stressed out about this email delivery problem because it’s my main way of communicating with you and it’s so important to me that I get you great information that you can implement in your practice.

And, the worst thing was that I couldn’t do anything about it other than complain to the company we use for email delivery.

Here’s what I learned through all of this and I recommend you immediately apply these ideas to your business.

Sometime during this whole email upset I read an article that suggested I should be grateful when a client complains because they represent all of the people who are silenting saying goodbye and not complaining and at least they give you a chance to correct your course.

I didn’t recognize the import of that suggestion until I became the complainer and realized that the article was right-on AND that when someone complains you can do one of two things:

1. Take it personally, not hear what they have to say, make no change, lose the customer, and generally not gain anything from the situation OR

2. Not take it personally, be grateful for the opportunity to improve your service, make the customer whole plus one (meaning better off than they would have been had you done it right the first time), AND win a RAVING FAN for life.

It can be difficult to choose the 2nd option, but I can assure you it feels oh so much better and is a whole lot better for your business.

So, taking that to heart, I’m going to make you whole plus one for all of the communication problems we’ve been having.

Click on the link below and you can download my interview with Bank CEO Bob Franko - How Do I Find the Money?  where you’ll learn:

  • Where I Got the Money to Grow My Business
  • How I Was Able to Invest in My Practice Management and Marketing Before I Had Enough Clients Coming In to Support What Was Going Out
  • What You Need to Know Before Talking to Your Banker

There’s absolutely no strings attached and nothing to sign up for. It’s my gift to you.

Click here to download your free gift

Mastermind members this download isn’t much of a gift for you as you get this call as part of your membership, so I’ll be sending you a separate email with a very special gift you can’t get anywhere else. It’s an unedited, confidential, behind the scenes training/de-briefing call I had with the attorneys in our office that taught them a pre-close strategy I’ve been using with huge success and reinforced many of the concepts you are working on with your Client Engagement System.

Enjoy!

Dedicated to You Loving Your Practice,

~ Alexis

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